Put toys "built in" Capital Market

"The toy industry is still in a stage of labor intensive, and no doubt, to the transformation of capital intensive and high technology. – In the process of promoting the brand forward, industrial chain integration, the research and innovation, capital operation is a systems engineering. "Yiwu Toy Association, the Secretary General, Love Toy Co., Ltd. Director General at the door told reporters.
Of course, toy companies, in order to achieve the transformation of capital is essential. In severely affected by the financial crisis today – the demand for toys in domestic capital markets have more than one exit. In fact, in addition to bank loans, the financing of upstream and downstream, there is also a good option available.
Listed explore a new course
Currently, most national toy companies are SMEs, the relatively narrow funding sources. For sale is a lot of trading companies export processing an important avenue for a lot of money.
As the first companies listed within Guangdong Alpha Animation toys (44.47, -0.13, -0.29%) Culture Co., Ltd. (hereinafter referred to as "Olympic flying animation). – Austrian flight shares Audi's predecessor Toys Industrial Co., Ltd. of Guangdong. Toys Industrial Co., Ltd. of Guangdong Audi was formally established in 1993, after more than 10 years of development, toys Audi has become the leading brand in the toy industry in China.
Some experts said the market is conducive to the success of Austria flying animation to accelerate development and raise awareness brand. In addition, the Chinese market of toys to occupy consumption largely be familiar with Chinese culture and consumer habits, Austria fly animation currently have an advantage over foreign brands.
Through this issue of new shares in the capital markets, will fly to Austria to create a better development opportunities and competition in the market in the future to further enhance the core competitiveness and maintain sustained and steady growth. Dongqing Cai, president of the company, said the company will focus on industrial operations and content production – through increased allocation of resources and greater integration internal efforts, the company for industry operators, content providers and ultimately become the industry's transformation of the integration of business.
Relying on funding to facilitate the situation is not easy
In the October 15, 2008, the world's largest toy processors, one co-June Group (hereinafter "co-June), in the toy factory in Dongguan two Zhangmutou close overnight – which has almost become an exercise, impact of the turbulence in Dongguan, a historic landmark.
"It's a money-strand breaks, the company made bad investments, while OEMs (manufacturers original equipment) for the downstream business is not financial capital, and also provide the intermediate. "A condition of anonymity industry experts to the" facts in China, the news "a journalist to reveal.
Dongguan toy industry is one of the eight pillars of the export industries. As the financial tsunami has extended to the real economy, has been to act as "global manufacturing base, Dongguan has reached a crossroads.
In the co-June after collapse five days back and look at this from the world's largest processors of one of the toys giant toys collapse, if it's suppliers, employees, partners toy industry, or local government departments, are known as "All this is expected until signals." – "At that time, the salary of a delayed again and again, but also thought it was cash flow problems, drag is not too long, it expected a few days went out of business, "a work in this Zhang Xiao employees of the factory "made in China, the news" reporter. At this critical moment, or the city government under the enormous sum of money set aside 24 million yuan, solved the problem of wages.
For that investment depends primarily on the credibility of
In the financial crisis, many companies closed local toy or a closure order were face down, but there are a number of companies have in this moment marked the beginning of new business opportunities.
China's largest online toy City Music Amoy has a number of titles: the first Internet company as a platform to attract security monitoring of toys, the first national company proxy Disney films released simultaneously in peripheral products, the first Internet platform toy as being involved in the online gaming industry – The first set of international institutions to establish children's toys, baby … … in establishing standards for only six months time, the music industry peers Amoy has created a considerable number of first order.
Why, then, some companies in the crisis Financial on the contrary, a development opportunity? "They have capital at risk, the team is good, but unfortunately there is no industry professionals to participate toy ". The expert said.
It is reported that in April last year, I established Amoy, who won the first round of the power politics of a few million dollars investment, while the second round of funding has also been in the last month Daozhang this round of funding of approximately U.S. 10 million dollars.
"Can you vote for in the wind is mainly to see business reputation. In fact, every vote has its own investment philosophy and style style, in refining the best first good internal strength, so the wind will come looking for you to vote. – Improve What inner strength? It is the first of our humble beginnings, the business model is for good, and then test, then test. then we will use the wind to vote in the promotion period money easier. "Said the expert. About the Author

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